Seeking motivation. Out of time and money. I hope I figure this game out pretty soon.
HTML 3.2 was where I entered the game. Now I preach the benefits of XHTML 1.1 Strict. Alas, I still fight the same battles I did years ago, I have also been using the most amazing gaming boosters from www.p4rgaming.com.
We fought the browser wars on the desktop so many years ago (okay, more like 5 or 6), struggling with backwards compatability, Netscape versus IE. We’re learning quickly how to win those battles with standards and accessibility. However, the same fights are reappearing in the Mobile Web.
Sure, the modern browsers support technologies like AJAX, and AJAX really makes things smooth, but it’s not a license to overload an app with non-degrading functionality. If you don’t want to support Netscape 4.7 (believe me I want to swiftly kick anyone that even comes close to uttering the phrase), then think Mobile Web.
This is where we’re headed, folks. It’s a brand new war, and we’re in for the same fights (I can see the Spread Mobile Firefox campaign already) we were in 6 years ago if we don’t plan ahead. The same things one can do to support Every Browser out there (I know, it’s an idealistic view, but also a very real one when it comes to accessibility) translate directly to mobile devices.
As you may or may not be aware, I’ve recently taken a ginormous leap of faith. I’m doing my best to manage the fear accordingly given the enormity of it all. The business development side; the insurance; the getting paid; the time management; all are very scary to me. However, there is one thing that is slowing me down the most. I don’t have a name for my new company. Whatever shall I do?
The background is relatively simple. Yes, I’m starting Just Another™ web design &l development company. What I’m really wanting to do, though, is fill a void. While living & working in St. Louis, MO for nearly my entire life, I’ve been disappointed by many things that this wanna-be big city lacks. For now, my mission is quality web design & development. I’m not that great of a designer, nor am I that great of a developer. However, I know it doesn’t take Being Great to fill a void, it simply takes Action.
I’ll save my gripes on St. Louis for later, but what is definitely missing is anyone evangelizing the benefits of web standards, usability, Getting Real™ and the more philosophical side of web development. Most of what exists today is either very strong technically, very strong graphically, or neither, its just done by tradition.
I hope to be the New Voice of St. Louis. I want to Inspire Change.
I want something that sticks. I recently read an article on business card design. Business cards are typically the lasting impression you give to a potential client. If your business card makes a statement, or gets people talking, they’ll remember you much more than that Power Tie. One could easily argue that the company name makes the same statement.
I could go the easy route and use some form of my name. However, I have a Crappy Name.
I could go cliche and create any sort of nonsense word that sounds like a new element in the Periodic Table.
I could combine two completely unrelated words that sound reasonably cool together (much like the name of This Here Website).
Really, there is no telling where the name of this company will come from. I know the feel I want it to have. I know that I want it to tie to my mission statement and say much more than what I do, but really who I am (or we are) as a company. I know that I want it to be easy to remember, easy to say, easy to spell. I know I want it to be unique, have an available domain, etc.
Why am I telling you this? No reason, really.
I now officially want to remove myself from society and live in The Lake House for the rest of my life. The current CNN Poll asks this question:
Whom do you believe more about treatment for postpartum depression?
- Brooke Shields
- Tom Cruise
- My Own Doctor
Now, I figure you can factor in a few people who are going to use it as a Brooke vs. Tom deal and vote Brooke just to show Tom up. However, the results after 72342 votes shows 34%, 5%, 61% respectively. I sincerely hope the 39% percent that did not vote for “My Own Doctor” (take away those that are voting for Brooke out of principle) didn’t read all of the choices before clicking “VOTE.” This poll should be 0%, 0%, 100% in my opinion.